Gross Margin
Revenue minus the direct cost of delivering it, expressed as a percentage.
Why it matters: Lifetime value calculated on revenue rather than gross margin flatters every business that has ever built a model.
Run the cac & ltv →Gross Margin, Gross Settlement, Garnishment, Grace Period and more. Each definition explains what the term means and why it changes a number.
Revenue minus the direct cost of delivering it, expressed as a percentage.
Why it matters: Lifetime value calculated on revenue rather than gross margin flatters every business that has ever built a model.
Run the cac & ltv →The headline figure agreed before fees, costs and liens are deducted.
Why it matters: Comparing gross figures between offers is meaningless; the net-to-gross ratio is what matters.
Run the attorney fee & net recovery →A court-ordered deduction taken directly from wages or a bank account to satisfy a debt.
Why it matters: It is the end point of ignored debt, and it usually arrives with no further negotiation available.
Run the debt consolidation →The window between a statement closing and payment being due, during which no interest accrues on new purchases.
Why it matters: Carrying any balance typically forfeits it, so interest starts from the purchase date.
Run the credit card payoff →Cover that must be offered without medical underwriting, usually at a higher price.
Why it matters: It exists for people who cannot pass underwriting, and the premium reflects exactly that.
Run the life insurance needs →Coverage paying the difference between a vehicle's value and the loan balance after a total loss.
Why it matters: Long loan terms create exactly the gap this covers, which is why the two decisions are linked.
Run the total loss settlement →The party responsible for coordinating a construction project and its subcontractors.
Why it matters: On a site injury they are frequently the most substantial third-party defendant available.
Run the construction accident claim →A lender's early estimate of settlement costs, now largely replaced by the Loan Estimate.
Why it matters: Standardised formats exist so quotes can be compared line by line rather than by headline rate.
Run the closing cost →Conduct showing reckless disregard rather than ordinary carelessness.
Why it matters: It can unlock punitive damages and defeat contractual liability waivers.
Run the drunk driving accident claim →A minimum payment term on an annuity, paid to the estate if the annuitant dies early.
Why it matters: It reduces income slightly in exchange for removing the risk of paying in and dying immediately.
Run the annuity income →